A Closer Look at Our New Arrivals

Fall is finally here and with it comes a brand new line of Naot shoes! Here is a closer look at some of our new arrivals. Let us know in the comments which shoe is your favorite!

THE KONA

 

Set trends with our Kona boot. Sleek and dressy, this ankle boot features a hook and loop faux buckle as well as a zipper for easy on and off wear. And with a 1 ½“ heel, you can rock this shoe with you from day-to-night!

Find them today at Shoes.com.

THE CAMDEN


 

Dress to impress with this stylish bootie! These everyday lace-ups are crafted with premium leathers and are available in two earth tone shades. The asymmetric laces and mixed materials give them that little bit of extra flair, making them unique yet practical with a side zipper.

Shop them in Pecan Brown and Vintage Ash at Englin’s Fine Footwear.

THE GROOVY

The Naot Groovy is another stylish ankle boot that will complete any outfit. This unique statement shoe features a double zipper & functioning laces for accessibility. To top it off, this shoe also has a 1 ¾” lug sole to give you an added bit of height!

The Groovy comes in three gorgeous fall colors: Oily Midnight, Oily Olive and Desert Suede. Find them at Simons Shoes.

Photo and styling by One Awesome Momma

THE UPGRADE

 

Transition from day to night flawlessly with this stylish clog! The adjustable faux buckle hook & loop strap helps secure the foot in place while offering a feminine touch. Meanwhile, the subtle block heel adds height without compromising comfort! Don’t be surprised if everyone asks you where you got these one-of-a-kind clogs 😉

Shop them at Schuler Shoes.

THE PEMBA

Gentlemen, feast your eyes on the most versatile loafer yet! Wrapped in premium leather, this shoe features gore at the instep for easy on-and-off wear. The rubber outsole provides lightweight durability and stability all day long! Best of all, it’s a perfect fit for the office, date night and beyond.

Shop them at Zappos.

THE MIKUMI

The Naot Mikumi is a great everyday lace-up boot for men. This style has a padded lining comfort, warmth & moisture absorption. We love that it’s the perfect combination of rugged and sleek!

Get them at Nordstrom. They come in Crazy Horse and Vintage Fog Leather.

Advertisements

A Naot Wedding

Fall wedding season is officially upon us and for many blushing brides-to-be, now is the time to finalize all of the last minute details. From final guest lists to wedding songs, there is still much to be done! One of the most important decisions each bride and groom will make, however, is which shoes they’ll choose for their special day.

Each bride and groom needs a pair of shoes that can carry them from the aisle to the dance floor with comfort and ease, all without sacrificing style. At Naot, we love hearing that our shoes can come to the rescue and be a part of a couple’s big day! Check out one Naot “love story” below.

Taryn and Bryan

For their September nuptials, both Taryn and Bryan knew that wearing their favorite pairs of Naots was a no-brainer. For all-day comfort and style (and an outdoor ceremony), Taryn chose to wear the Mystery shoes in silver.

This 2.75 inch wedge with rhinestone accents down the front strap provided this bride with the perfect details to complete her look. The padded hook-and-loop closure and padded straps made sure she was comfortable whether she was outside on the grass for photos, or bouncing around on the dance floor.

“I could not believe how comfortable they were. My feet didn’t ache even for a second. I was thrilled,” Taryn said of her Mystery wedges.

Taryn’s husband, Bryan, chose to celebrate his big day in a pair of our Audience oxfords. This style has a padded heel cup & tongue and the footbed molds to the foot to ensure all-day comfort. The maple brown leather finish of the shoe helped to accent all of the other fine details of this couple’s special day!

Just ask Bryan– they really were the perfect shoes for him to “tie the knot” in.

Photos by Elizabeth at White Pear Photo

Which Naot shoes will be taking you down the aisle on your special day?

 

Transitional Shoes You Need for Fall

No matter where you live in the country, the weather is beginning to cool down as summer comes to an end. We’re now in full fall fashion mode and have selected some of our top styles to help your closet transition into the lower temps.

Lantana

Naot Lantana.png

Dress them up or dress them down, our Lantana shoes are incredibly comfortable and great for in-between weather. Available in three colors at Simons Shoes.

Rongo

dscf7676

Year after year, the Rongo remains one of our top sellers due to its comfort and style. Shop it at Simons Shoes.

Tiaki

dscf7904

Our Tiaki shoe gives full coverage to your feet, while remaining extremely stylish and versatile. You can find it in two color variations at Simons Shoes.

Arataki

navy-sitting-down

The Arataki is lightweight and breathable and its adjustable strap makes it easy to slip on and off. View multiple colors at Simons Shoes.

Click here to view a complete list of our transitional styles.

Naot Ardisia – Versatile Style, Supreme Comfort

Naotics everywhere can attest that there’s no footwear brand that balances comfort and style better than Naot. One of our favorite pairs of sandals this season is the Ardisia, so we created looks for three different Naotic styles. With their half-moon side cut outs, the full coverage upper is not only extremely supportive, but also very versatile. The Ardisia comes in two beautiful colors, Black Leather and Latte Brown Leather. Check out the trendy looks we’ve put together with them both below.

Look #1

Naot Ardisia Maxi SkirtFor our first Ardisia look, we’ve paired the Black Leather Ardisias with a blush-colored loose slash neck batwing sleeve sweater, and a slimming black ribbed maxi skirt. To accent the look, we’ve selected a medium nude leather shoulder bag with black trim, accented by a gold banded bangle and a pair of yellow gold opal stud earrings to make your ears sparkle. To top off the chic look is a black wide-rimmed boho hat with gold accents, protecting your skin from getting too much sun.

Look #2

Naot Ardisia Casual Look

For our second look, we paired the Latte Brown Ardisias, with a cozy olive cotton modal-blend t-shirt and vintage speckled gaucho pants. Whether you’re spending a day at the beach, or just walking around town, the wide brim straw sun hat with keep you in shade. Stroll around with a white starfish beach tote to keep yourself organized, and lastly keep track of time with a versatile gold-metal mesh bracelet watch.

Look #3

Naot ArdisiaThe centerpiece of this outfit (aside from our Latte Brown Leather Ardisias of course), is a peach scoop neck racer back tank top. To snazz up the look, we have a cream pair of wide leg cotton-twill pants. This cute outfit wouldn’t be complete without some elegant accessories, so we’ve paired the scoop neck with a gold multi-chain necklace that falls perfectly with the neckline. Glossy gold circle drop earrings and a gold lace cuff tie in the necklace perfectly. To finish off the look, shade your eyes from the warm summer sun with some pink rounded sunglasses, and an oversized tan shopper tote to carry everything you need on a nice day!

Whichever Naot Ardisia fits your taste, your shoes will provide long-lasting comfort without sacrificing style.

Shop both colors at Schuler Shoes here: http://bit.ly/2bY7N1A.

Back-to-School: Naot’s Top Picks for Teachers

It’s hard to believe, but the freedom of summer is coming to end for both students and teachers alike! Because Each Naot shoe is handmade with only the finest and highest quality raw materials, you can know confidently that they’re the best shoes for the teacher in your life.

We took some time to compile a selection of A+ looks for all teachers. Browse some of our back to school styles below.

Handpainted Vogue

Our Teal Handpainted Vogues have a unique 2″ heel sandal and add the perfect pop of color to any Back-to-School look with its contrasting leathers! Available at Instep Austin.

Screen Shot 2016-08-10 at 4.31.36 PM

Dream

Our Dream heeledclogs will leave any teacher’s arches feeling dreamy after a long day on their feet with their anatomic cork & latex footbed which is wrapped in pampering suede! Available at Morgans Shoes.

Screen Shot 2016-08-10 at 4.35.25 PM

Lantana

The Lantana is the perfect feminine transitional wedge, whether recess is indoors or outdoors they’ll keep you covered (and padded), with its hook and loop strap design! Available at Simons Shoes.

Screen Shot 2016-08-10 at 4.34.42 PM

Intact

Our dressier Intact sandal is excellent for a height boost in the classroom with its 2.25″ heel, without the foot ache thanks to its anatomic cork & latex footbed that molds to your foot! Available at Shoe Meadow.

IntactKhaki

Men’s Handpainted Director

As part of our Handcrafted Collection, Our Men’s Handpainted Directors will not only keep any hardworking teacher’s feet well-padded all day long, but also give them a one-of-a-kind look for the classroom. Available at Footwear Etc.

DirectorInkBrown

Men’s Denali

Our Denali lace up features a 1.5″ polyurethane sole that’s extremely lightweight, durable & slip resistant, so no matter what chaos the school day brings, you can take it on with ease. Available at Simons Shoes.

Screen Shot 2016-08-12 at 12.08.16 PM

With Naot Footwear there are endless comfortable and stylish options for everyone!

To check out all of the top styles in our Back to School selection, click here.

Top Summer Sandal: Naot Tahoe

One of our top selling summer sandals, the Tahoe, joined our ‘Handpainted Collection’ this year and now there are more options than ever to walk around in style and comfort. If you don’t already know, each and every pair of Naots is handmade in Israel and this year, we began offering several styles that are handpainted as well. This offers our Naotics the option to get their favorite Naot styles painted in a one-of-a-kind combination of two unique hues.

DSCF2310

Here’s what people are saying about our Tahoes:

“These are awesome and so very comfortable. My last pair lasted 18 years and I wore them every day in the summer!” -Naotic from McHenry, Illinois

Excellent sandal! Always comfortable. You can’t beat the Naot support to alleviate foot and leg pain. I have fibromyalgia and this brand definitely makes life more bearable.”   – Naotic from Ohio

“I have purchased this brand before and it’s one of my favorites. This sandal is so comfortable from the first day. I get compliments on the color every time I wear them. Will get in more colors soon.” -Naotic from Sonora, California

We also made a teal and navy blue pair, sold exclusively at The Walking Company, available here.

Tahoe4

Tahoe11

To purchase a pair of Naot Tahoe Sandals from The Walking Company, click here.

Learn more about our handpainted process here.

Naot: New Hues and Fresh Footbeds

Published in: Footwear Plus Magazine | October/November 2015

Naot is undergoing a colorful— and fashionable—makeover for Spring ’16. “We are re-energizing some of our signature styles with new colors, footbeds and soles,” reports Ayelet Lax Levy, vice president of Yaleet, Naot’s U.S. distributor. While Levy assures that customers can expect the same comfort the brand has always provided, she notes that today’s consumers demand both style and function. “Everybody requires style these days. You can’t get away with just having comfort,” she says. “The fashion and comfort worlds have really merged in terms of look.”

Along those lines, Steve Lax, president of Yaleet (and Ayelet’s father) points to the makeover of the brand’s classic sandals. “We’ve always had a brown-colored footbed on most of our sandals,” he says. “For spring, we’ve colored a lot of them to go with the leather and we did the same thing with some of our outer soles.” The Kayla sandal, specifically, will be available in four to five new colors and feature fresh beige and gray footbeds for the first time.

Screen Shot 2015-12-03 at 10.33.12 AM.png

Lax and Levy are seeking a younger, hipper audience with these color transformations. To that end, Naot is also launching a new collection dedicated to a more fashionable aesthetic. The Bloom line will feature Naot’s signature Flexi insoles, which are highly recommended by the orthopedic community, but they will be re-shaped, along with the shoes, to be sleeker. Soles won’t be basic either: “We’re using really funky colors with gradient,” Levy explains. “The new collection is revolutionizing how the industry looks at a shoe with a removable footbed,” she adds.nwdTGU5izkqYAzfAy6IMrOM4gulaAYsr8_V-_MQ67Cs.jpgSo far so good, Levy reports, regarding Naot’s latest product introductions. “We were told by many retailers that the new collection is the best they’ve ever seen from Naot,” she says. In addition, Lax notes the sneak peak given to consumers has also been encouraging. “Women who would never wear our other orthopedic-type lines with removable footbeds have all said, ‘Wow, I would wear those in a heartbeat,’” he says.

A large part of the success, Levy says, should be credited to Naot’s design team. “They’re constantly being challenged to come up with new ideas and new ways of looking at technologies in footwear,” she explains, adding that the new styles are also in response to consumer demand. “The market asked us to update our technology with a more modern look.”

—L.C

Yaleet’s Naot Story

 

“I’m going to marry him”

The story sounds like it is out of a movie. Two girls sitting in a cafeteria and laughing as they ate, one turns to the other pointing to the long-haired man who had just entered and laughs, “I’m going to marry him”. The man, Steven Lax, was a young wide-eyed American who had just immigrated to Israel after graduating from Washington University in St. Louis. The girl, who would eventually become Susan Lax, was an Israeli working on the kibbutz during her year of service to the country. As they worked together on the collective farm picking melons and caring for calfs, neither could have imagined that years later they would trade-in their work boots for comfort shoes.

In 1988 Susan and Steven Lax left Israel with their two young daughters and headed to the United States. As they struggled to make ends meet and adjust to life in a new country, the couple began selling leather and sheepskin jackets from Israel. Lax often recounts that his customers were not all that interested in the product, but bought jackets anyway because they loved the salesman.

Susan Lax at one of Yaleet's first shows. The company was still featuring leather jackets.
Susan Lax at one of Yaleet’s first shows. The company was still featuring leather jackets.

A proven salesman without a great product Lax was looking for something new when he heard mutterings that Naot, an established brand of shoes and sandals in Israel, was looking for someone to bring the brand to the United States. He was familiar with the brand, Susan’s sister and brother-in-law lived on the Kibbutz where the shoes were made, and knew that he would be able to sell the product, so Lax decided that he was the man for the job.

Ever the determined businessman, Lax persuaded the President of Naot to take him to a shoe show in Manhattan and told him that he had heard Naot was looking for an American distributor and that the plan they had laid out was all wrong. Refusing to take no for an answer, Lax persuaded Naot to give him a chance. He was given two months to compete with two other groups and successfully outsold both.

Naot sandals displayed on Jaffa Orange crates in one of Yaleet's first booths.
Naot sandals displayed on Jaffa Orange crates in one of Yaleet’s first booths.

Yaleet Inc., a name derived from a combination of the couple’s two oldest daughters – Ayelet and Yonit, was born. The first Yaleet booth was constructed using Jaffa Orange crates, a humble nod to the company’s kibbutz roots and the company’s first warehouse was located in the family’s condo. When the family moved to a new home the warehouse moved with them, “If it rained we couldn’t ship,” recalls Lax of the days when the warehouse was still located in the family’s garage.

Yaleet now has a 50,000 square foot space that is home to its warehouse and office and more than 1,500 customers across the country, but the company’s mission has remained the same: to make the world a better place one “step” at a time. Each week the company pairs up with a local retailer to donate shoes to people in need and nearly everyday we hear of a new story about how a pair of Naots changed someone’s life.

This is our Naot story. 

Share your Naot story using #MyNaotStory

Tweet: #MyNaotStory

FB_FindUsOnFacebook-100